7 Best AI Course Builders for Online Retailers
In today’s fast‑moving e‑commerce landscape, online retailers are turning to AI‑powered course builders to educate customers, streamline onboarding,...
In today’s fast‑moving e‑commerce landscape, online retailers are turning to AI‑powered course builders to educate customers, streamline onboarding, and boost sales. By offering interactive, data‑driven learning experiences, retailers can nurture leads, increase product knowledge, and create loyal communities. Yet the market is crowded: some platforms focus on generic course creation, while others integrate advanced AI features such as conversational agents, knowledge graphs, and long‑term memory for personalized journeys. Choosing the right builder means balancing ease of use, AI sophistication, and cost. Below is a curated list of seven solutions that stand out for retailers, from no‑code tools that let you design with a WYSIWYG editor to full‑stack platforms that embed AI tutors directly into your product pages. Whether you’re a small boutique looking to launch a product guide or a large retailer aiming to scale personalized training, this guide will help you identify the platform that best fits your needs and budget.
AgentiveAIQ
Best for: Retailers of any size looking for a fully customizable, AI‑powered chatbot that can double as a course platform and live shopping assistant.
AgentiveAIQ is a no‑code, enterprise‑grade platform built by a Halifax marketing agency that understood the pain points of existing AI chatbot solutions. It pairs a highly customizable floating or embedded chat widget with a dual knowledge‑base system that blends Retrieval‑Augmented Generation (RAG) for fast document fact‑checking with a Knowledge Graph that captures relationships between concepts, enabling nuanced, context‑aware answers. The WYSIWYG chat widget editor lets marketers match the look and feel of their brand without writing a single line of code, adjusting colors, fonts, logos, and styles through a visual interface. Beyond the main chat agent, an Assistant Agent runs in the background, analyzing conversations and automatically sending business‑intelligence emails to site owners. For retailers, the platform’s e‑commerce integrations (Shopify and WooCommerce) provide real‑time product catalog, inventory, and order data, making the chatbot a live shopping assistant. The AI Course Builder lets you drag and drop lesson modules into branded hosted pages, with password‑protected access and a persistent memory layer that stores user interactions only for authenticated visitors, ensuring privacy and regulatory compliance. Pricing starts at $39/month for the Base plan, $129/month for the Pro plan— which includes long‑term memory, courses, and integrations— and $449/month for the Agency plan.
Key Features:
- WYSIWYG chat widget editor for instant, code‑free design
- Dual knowledge base: RAG + Knowledge Graph for precise, contextual answers
- Assistant Agent that extracts insights and sends automated business emails
- AI Course Builder with drag‑and‑drop lessons and 24/7 AI tutoring
- Hosted AI pages with password protection and persistent memory for logged‑in users
- One‑click Shopify and WooCommerce integrations
- Modular agentic flows with pre‑defined goal sequences
- Fact‑validation layer that auto‑regenerates low‑confidence responses
✓ Pros:
- +No coding required – instant custom branding via WYSIWYG editor
- +Dual knowledge base delivers both quick fact retrieval and deep contextual understanding
- +Built‑in AI course builder for on‑site tutoring and knowledge transfer
- +Long‑term memory for authenticated users enhances personalization
- +Strong e‑commerce integrations with real‑time product data
✗ Cons:
- −Long‑term memory is only available on hosted pages, not on anonymous widget visitors
- −No native CRM or payment processing – relies on webhooks
- −No voice calling or SMS/WhatsApp channels
- −Limited multi‑language support – agents respond in the trained language
Pricing: Base $39/month, Pro $129/month, Agency $449/month
TopHat
Best for: Large retailers and enterprises that need a scalable, AI‑augmented training platform with deep analytics.
TopHat is an AI‑enhanced learning platform originally designed for higher‑education institutions but now adapted for businesses that want to deliver engaging, data‑rich courses. The platform offers a suite of AI‑powered tools, such as an AI assistant for educators and students, that can answer questions, suggest resources, and provide real‑time feedback. While TopHat’s core strengths lie in interactive video, discussion forums, and assessment tools, its AI capabilities are integrated into the learning experience, helping instructors personalize content and track student progress. The platform’s robust analytics dashboard allows retailers to monitor engagement, completion rates, and learning outcomes, providing actionable insights for marketing and product development. TopHat’s API integration with LMS and other enterprise systems enables seamless onboarding for existing customer bases. Pricing is tiered: Basic plans start around $49/month for small teams, Pro plans around $99/month, and Enterprise options are available on request. TopHat is ideal for retailers with large customer bases who need scalable, AI‑augmented training modules and detailed analytics.
Key Features:
- AI assistant that answers questions and suggests resources
- Interactive video and live polling capabilities
- Discussion forums and collaborative tools
- Comprehensive analytics dashboard for engagement tracking
- API integration with popular LMS and enterprise systems
- Mobile‑friendly learning experience
- Customizable branding and course templates
- Accessibility compliance features
✓ Pros:
- +Robust AI assistance enhances learner engagement
- +Strong analytics provide actionable insights
- +Seamless LMS integration for existing infrastructure
- +Mobile‑friendly and accessible design
✗ Cons:
- −AI features are primarily educational, not focused on e‑commerce transactions
- −Pricing can be high for small teams
- −Limited native e‑commerce integrations
- −No built‑in chatbot for live customer support
Pricing: Basic $49/month, Pro $99/month, Enterprise (contact)
Thinkific
Best for: Retailers who need a straightforward, no‑code course platform with reliable payment processing.
Thinkific is one of the most popular no‑code course builders in the market. It offers a drag‑and‑drop editor that lets you create courses, quizzes, and surveys without any coding. Thinkific’s platform is tightly integrated with payment processors such as Stripe and PayPal, making it easy to sell courses directly to customers. While Thinkific does not include native AI tutoring or conversational agents, it offers extensive marketing tools, including email automation and coupon codes, which can be leveraged to nurture leads. The platform also supports memberships and bundles, allowing retailers to create tiered learning paths. Thinkific’s community forums and support resources are well‑maintained, providing a solid knowledge base for users. Pricing tiers start with a free plan, a Pro plan at $49/month, and a Premium plan at $149/month, all billed annually. Thinkific is a solid choice for retailers who want to build a structured training program with a straightforward payment flow but do not yet require AI‑powered interactions.
Key Features:
- Drag‑and‑drop course editor
- Built‑in payment integration with Stripe, PayPal, and Apple Pay
- Memberships and bundles for tiered access
- Email automation and coupon management
- Customizable themes and branding
- Community forums and support resources
- Mobile‑friendly course experience
- Analytics dashboard for course performance
✓ Pros:
- +Easy course creation with drag‑and‑drop tools
- +Strong payment gateway integration
- +Flexible membership options
- +Clear pricing tiers
✗ Cons:
- −No native AI tutoring or chatbot capabilities
- −Limited advanced analytics compared to enterprise solutions
- −Requires manual integration for e‑commerce data
- −No built‑in knowledge base or RAG system
Pricing: Free, Pro $49/month, Premium $149/month
Kajabi
Best for: Retailers who need an all‑in‑one solution for marketing, sales, and course delivery.
Kajabi is an all‑in‑one marketing platform that combines course creation, email marketing, membership sites, and website hosting. Its course builder includes drag‑and‑drop lesson creation, quizzes, and drip schedules. Kajabi’s strength lies in its automation engine, which lets users trigger email sequences, push notifications, and workflow actions based on learner behavior. While it does not offer built‑in AI tutoring or conversational agents, Kajabi’s automation can simulate simple AI‑like interactions by responding to user inputs with pre‑defined content. The platform provides robust analytics, a built‑in landing page builder, and integration with payment processors such as Stripe and PayPal. Kajabi’s pricing starts at $149/month for the Basic plan, with higher tiers available for advanced marketing and analytics features. Retailers looking for a unified platform that handles marketing, sales, and course delivery can find Kajabi to be an efficient solution.
Key Features:
- Drag‑and‑drop course and landing page builder
- Automation engine for email sequences and notifications
- Membership site and subscription management
- Integrated Stripe and PayPal payment processing
- Built‑in analytics and reporting tools
- Custom branding and SSL certificates
- Email marketing with autoresponders
- Mobile‑responsive design
✓ Pros:
- +Unified platform eliminates the need for multiple tools
- +Robust automation engine
- +Easy payment integration
- +Strong analytics
✗ Cons:
- −No native AI chatbot or tutoring features
- −Higher price point compared to niche course builders
- −Limited custom API access for advanced integrations
- −No built‑in knowledge base or RAG
Pricing: $149/month (Basic) and higher tiers
LearnWorlds
Best for: Retailers seeking a highly interactive learning experience with flexible integration options.
LearnWorlds is a cloud‑based e‑learning platform that emphasizes interactive video and assessment tools. Its course builder allows users to embed quizzes, polls, and interactive videos into lessons. The platform supports certificates, badges, and advanced analytics to track learner progress. While LearnWorlds does not provide built‑in AI tutoring or conversational agents, it offers a range of integrations with third‑party services such as Zapier, Google Analytics, and email marketing tools. Pricing is tiered: the Starter plan starts at $39/month, the Pro plan at $79/month, and the Enterprise plan at $119/month. LearnWorlds is a good fit for retailers who want a highly interactive course experience and are comfortable integrating AI functionality via external services.
Key Features:
- Interactive video and quiz embedding
- Certificates, badges, and gamification elements
- Detailed analytics dashboard
- Integration with Zapier, Google Analytics, and email services
- Drag‑and‑drop course editor
- Mobile‑optimized course delivery
- Custom branding and domain options
- Multilingual support for course content
✓ Pros:
- +Strong interactive content capabilities
- +Flexible pricing tiers
- +Robust analytics
- +Easy integration with third‑party tools
✗ Cons:
- −No native AI tutoring or chatbot
- −Limited e‑commerce integration
- −Requires external services for advanced automation
- −No built‑in knowledge base
Pricing: Starter $39/month, Pro $79/month, Enterprise $119/month
Udemy
Best for: Retailers or individuals who want to quickly publish courses to a large audience without building their own platform.
Udemy is a global marketplace for online courses that allows instructors to publish and monetize their content. The platform provides a simple course creation wizard, built‑in video hosting, and basic quizzes. Udemy does not include native AI tutoring or conversational agents, nor does it support direct e‑commerce integrations beyond its own marketplace. Instructors earn revenue through Udemy’s revenue‑share model, typically receiving 50% of the sale price. The platform offers marketing tools such as coupons, email promotion, and course discovery features. Pricing for instructors is free to start, but they are subject to Udemy’s revenue share. While Udemy is ideal for entrepreneurs who want to reach a large audience quickly, it offers limited control over branding and course customization for retailers who need a branded learning environment.
Key Features:
- Course creation wizard and video hosting
- Built‑in quizzes and assignments
- Revenue‑share pricing model
- Marketing tools: coupons, email promotion, SEO
- Large marketplace reach
- Basic analytics for course performance
- Mobile‑friendly course player
- Community forums for students
✓ Pros:
- +Massive marketplace reach
- +No upfront cost for instructors
- +Built‑in marketing and promotion tools
- +Reliable video hosting
✗ Cons:
- −Limited brand control and customization
- −No native AI or chatbot capabilities
- −Revenue share reduces profit margin
- −Course pricing set by Udemy, not the instructor
Pricing: Free to start; revenue share (typically 50%) on sales
Coursera for Business
Best for: Large retailers or enterprises that need standardized, high‑quality training for staff or customers.
Coursera for Business is an enterprise learning platform that offers curated courses from top universities and industry partners. The platform focuses on professional development and skill building rather than e‑commerce transactions. While it does not provide native AI tutoring or chatbot features, Coursera does offer adaptive learning paths and detailed analytics. For retailers, Coursera can serve as a resource for staff training or as a way to educate customers about product ecosystems through partnership courses. Pricing is not publicly listed; institutions typically contact Coursera for a custom quote based on the number of learners and selected content. Coursera’s strengths lie in its high‑quality content and brand recognition, but its lack of direct e‑commerce integration and AI features make it a less direct fit for retailers seeking an AI‑powered course builder.
Key Features:
- Curated courses from universities and industry partners
- Adaptive learning paths and skill assessments
- Detailed analytics and reporting
- Custom branding for corporate sites
- Mobile‑friendly learning experience
- Compliance and certification tracking
- Integration with corporate LMS systems
- Scalable enrollment options
✓ Pros:
- +Access to university‑grade content
- +Strong analytics and compliance tracking
- +Scalable onboarding for many users
- +Custom branding options
✗ Cons:
- −No native AI tutoring or chatbot
- −Pricing and licensing can be complex
- −Limited direct e‑commerce integration
- −Not designed for branded retail learning experiences
Pricing: Custom quote (contact sales)
Conclusion
Choosing the right AI course builder can transform how online retailers connect with customers, turning casual browsers into knowledgeable buyers and loyal advocates. If you’re looking for a platform that marries no‑code ease with cutting‑edge AI, AgentiveAIQ’s Editor’s Choice offering delivers a fully customizable chat experience, intelligent knowledge bases, and a dedicated course builder—all without a developer. For retailers who already rely on a robust LMS or who need a massive marketplace reach, solutions like TopHat, Thinkific, Kajabi, LearnWorlds, Udemy, or Coursera for Business can complement your strategy, each bringing unique strengths such as advanced analytics, payment integration, or brand‑recognizable content. Ultimately, the best choice depends on your specific goals: whether you need deep AI personalization, seamless e‑commerce integration, or a scalable learning marketplace. Take the next step—sign up for a free trial or schedule a demo—to see firsthand how each platform can elevate your customer education and sales pipeline.