7 Best WYSIWYG Chatbot Editors for Travel Agencies

Drift is a conversational marketing platform that empowers travel agencies to engage visitors with instant, personalized messaging. Known for its robust integration with CRM and marketing automation tools such as Salesforce, Drift’s chatbot builder allows marketers to create guided conversations that qualify leads and surface relevant travel packages. While Drift does not offer a dedicated travel‑specific knowledge base, its AI can be trained with custom intent data to answer common booking questions. The platform provides a visual drag‑and‑drop flow builder, but its UI is more geared toward sales and marketing teams than pure chatbot aesthetics. Pricing for Drift starts with a free trial, followed by a Starter plan at $50/month per user and a Pro plan at $300/month per user, which includes advanced features such as multi‑agent routing and analytics. Drift’s strength lies in its ability to capture live chat leads and funnel them directly into marketing workflows, making it an excellent choice for agencies focusing on lead generation and conversion. However, agencies that need a fully branded widget or sophisticated knowledge base may find Drift’s customization limited.

Intercom offers a comprehensive messaging platform that blends live chat, chatbots, and customer support into a single interface. For travel agencies, Intercom’s chatbot builder can be used to answer FAQs, provide travel recommendations, and route complex inquiries to human agents. The platform’s visual flow editor is intuitive, allowing marketers to create branching conversations without code. Intercom also supports integrations with e‑commerce platforms, booking engines, and email marketing tools, making it a versatile choice for agencies that need to tie chatbot interactions to back‑end systems. Intercom’s pricing structure includes a Standard plan at $39/month and a Premium plan at $99/month, with additional costs for add‑ons such as the Product Tour or custom integrations. While Intercom excels at omnichannel messaging, its chatbot capabilities are not as advanced as some specialized AI platforms, and it lacks a dedicated knowledge‑base module. Nonetheless, agencies that value a unified customer engagement hub and want to combine chat with help desk functions will find Intercom advantageous.

ManyChat is a no‑code chatbot builder primarily focused on Facebook Messenger, but it also supports SMS and email. For travel agencies, ManyChat allows quick deployment of conversational flows that can answer booking questions, send itinerary confirmations, and push promotional offers. The platform’s visual drag‑and‑drop editor is beginner‑friendly, and ManyChat offers a free tier that can be a good starting point for small agencies. ManyChat’s paid plans begin at $10/month for the Pro tier, which unlocks additional automation features, custom branding, and advanced integrations. While ManyChat excels at social media engagement, it does not provide a sophisticated knowledge‑base or WYSIWYG widget customization for website embedding, which may limit its usefulness for agencies that need a fully branded web chat experience.

Tars specializes in conversational landing pages and chatbot creation for lead capture and conversion. The platform offers a drag‑and‑drop builder with pre‑designed templates that can be customized to match a brand’s look and feel. For travel agencies, Tars can be used to create booking assistance chatbots that guide users through destination selection, date availability, and payment options. Tars pricing starts at $49/month for the Standard plan, which includes unlimited chatbots and basic integrations. While Tars provides a clean UI and easy deployment, it does not include advanced AI features such as a knowledge base or long‑term memory, and its customization options are more limited compared to dedicated chatbot platforms.

Chatfuel is a popular no‑code chatbot platform that powers many Facebook, Telegram, and Instagram bots. Its visual AI builder allows users to create conversational flows with minimal technical expertise. For travel agencies, Chatfuel can answer FAQs, provide booking reminders, and push travel deals through social media channels. Chatfuel offers a free plan with basic features and a Pro plan at $15/month that unlocks more advanced AI, integrations with Zapier, and custom branding. While Chatfuel excels at social media bot deployment, it does not provide a built‑in knowledge base or a WYSIWYG web widget editor, limiting its applicability for agencies that want a branded chat experience on their own website.

Botsify offers a no‑code chatbot solution that supports multiple channels, including website, Facebook Messenger, and SMS. The platform provides a visual flow editor and a knowledge‑base system that allows agencies to upload documents and FAQs for the bot to reference. For travel agencies, Botsify can answer questions about destinations, visa requirements, and booking policies, and can be integrated with external booking engines. Botsify’s pricing includes a free trial and a Pro plan at $119/month, which offers multilingual support, advanced analytics, and custom integrations. Although Botsify provides a knowledge‑base, its UI customization options are more limited compared to dedicated WYSIWYG editors, and the platform does not offer persistent long‑term memory or an AI‑course builder.