7 Must-Have Use Cases for a Website Chatbot for Physical Therapy

Intercom is a widely used customer messaging platform that offers live chat, bots, and automation across websites, mobile apps, and email. For physical therapy practices, Intercom’s chat widget can be customized to match brand colors and logos, and its automated bot templates can guide patients through appointment booking, symptom triage, or post‑session follow‑ups. The platform’s powerful segmentation allows you to target users based on their location in the care journey, ensuring timely reminders and educational content. Intercom’s integration ecosystem includes Shopify, WooCommerce, and numerous CRMs, enabling seamless data flow between your chat bot and practice management software. Intercom’s pricing starts at $39/month for the Starter plan, which includes basic chat and bots. The Pro plan costs $99/month and adds advanced automation, custom bots, and a knowledge base feature that can be used to store FAQs and instructional videos. The pricing tiers scale with the number of active users, making it suitable for both solo therapists and larger clinics. While Intercom excels at real‑time support and marketing automation, it lacks a dedicated AI course builder or a dual knowledge base that combines RAG and a knowledge graph. Additionally, the platform does not natively provide long‑term memory for anonymous visitors; chat history is retained only for the session unless the user logs into an account.

Drift focuses on conversational marketing and sales, offering chatbots that can qualify leads, schedule meetings, and guide prospects through a funnel. For physical therapy clinics, Drift’s bot can ask patients about their symptoms, recommend the nearest appointment slot, and even book a session directly within the chat. The platform’s visual builder allows clinicians to create flowcharts without coding, and its integration with Calendly, HubSpot, and Salesforce ensures that appointment data flows straight into the practice’s backend. Drift’s pricing starts at $50/month for the Starter plan, which includes basic chat and bot features. The Growth plan costs $125/month and adds advanced automation, custom bots, and reporting. Unlike AgentiveAIQ, Drift does not natively support a dual knowledge base or an AI course builder. It also lacks long‑term memory for anonymous visitors; chat history is session‑based unless the user logs in. Drift’s strengths lie in lead qualification and scheduling, making it ideal for practices that want to capture new patient leads and streamline appointment booking through conversational flow.

ManyChat is a popular chatbot builder that originally focused on Facebook Messenger but has expanded to website chat widgets. It offers a visual drag‑and‑drop interface, allowing physical therapy practices to set up automated flows for patient triage, symptom checking, and post‑visit reminders. ManyChat supports multi‑channel messaging, so you can push updates to WhatsApp, SMS, or email once a patient interacts with the bot on your website. ManyChat’s pricing includes a free plan with basic features and paid tiers starting at $10/month for the Pro plan, which adds unlimited flows, advanced integrations, and priority support. While ManyChat is excellent for multi‑channel outreach, it lacks a specialized knowledge base or AI course builder. The platform also does not provide long‑term memory for anonymous visitors; conversations are session‑based unless the user connects a Facebook account. ManyChat’s strength is its ease of use and flexibility across messaging platforms, making it a good fit for practices that want to engage patients beyond the website.

Ada Health is a health‑specific AI chatbot that specializes in symptom triage and patient self‑assessment. It uses a conversational interface to ask patients about their symptoms, then provides a risk level and recommends next steps, such as booking a therapy session or seeking urgent care. For physical therapy practices, Ada can be embedded on the clinic’s website to quickly triage patients, identify urgent musculoskeletal issues, and push them toward the appropriate appointment type. Ada’s commercial pricing is not publicly listed; businesses typically contact sales for a custom quote based on usage volume. The platform offers extensive integration options, including Zapier, Salesforce, and custom webhooks. Ada’s knowledge base is built into its AI model and does not allow custom content uploads, which can limit its flexibility for practices that want to include proprietary exercise protocols. Ada’s key advantage is its regulatory compliance and focus on medical triage, making it suitable for practices that need a trustworthy first‑line assessment tool. However, it lacks the visual editor, dual knowledge base, and AI course builder that AgentiveAIQ provides.

Landbot is a no‑code chatbot builder that emphasizes conversational flows and visual design. It offers a drag‑and‑drop builder that lets users create interactive questionnaires, lead‑capture forms, and automated follow‑ups without coding. For physical therapy practices, Landbot can be used to build a symptom checker, schedule appointments, or provide post‑treatment care instructions. Landbot’s pricing starts at $30/month for the Starter plan, which includes unlimited flows and basic integrations. The Plus plan costs $90/month and adds advanced features such as webhook integrations, advanced analytics, and team collaboration. While Landbot supports embedding on any website, it does not provide a dedicated knowledge base, AI course builder, or long‑term memory for anonymous visitors. The platform also lacks native e‑commerce integrations, meaning separate solutions are needed if you sell therapy accessories. Landbot’s visual builder and ease of use make it a good choice for practices that need quick, interactive patient engagement without complex technical setup.

Tars is a chatbot platform that specializes in lead generation and conversational funnels. Its drag‑and‑drop builder allows users to create guided conversations that can qualify leads, collect contact information, and schedule appointments. For physical therapy practices, Tars can be used to build a symptom questionnaire that directs patients to the appropriate treatment plan or to a booking page. Tars’ pricing starts at $49/month for the Basic plan, which includes up to 10,000 chats per month and basic integrations. The Plus plan costs $99/month and adds advanced features like custom domains, webhooks, and premium support. While Tars offers a clean interface and easy deployment, it does not include a dual knowledge base, AI course builder, or long‑term memory for anonymous visitors. The platform also lacks native e‑commerce or CRM integrations, requiring separate setup for data sync. Tars is best suited for practices that need a highly focused lead‑generation chatbot and are comfortable integrating with their own CRM or scheduling tools.