Top 7 Website Chatbots for Hotels

Intercom is a well‑established customer messaging platform that offers live chat, help desk, and automated messaging flows. For hotels, Intercom can be used to provide real‑time assistance during booking, answer FAQs about amenities, and offer personalized recommendations. The platform’s bot builder lets non‑technical staff set up guided conversations that can route guests to the appropriate human agent if needed. Intercom’s help center feature allows hotels to create a searchable knowledge base that the bot can reference, reducing the volume of repetitive inquiries. Intercom excels in its robust integration ecosystem, connecting with CRMs (e.g., Salesforce, HubSpot), email marketing tools, and ticketing systems. This makes it easy for hotels to capture booking data and feed it back into their reservation systems. The platform’s analytics dashboard provides insights into chat volume, response times, and customer satisfaction scores, which are critical for measuring guest experience. While Intercom offers powerful automation and a polished UI, it is generally priced higher than some niche hospitality solutions. The bot’s capabilities are primarily text‑based, and the platform does not provide a dedicated AI course builder or a dual knowledge base. Nevertheless, its extensive integration options make it a strong contender for larger hotel chains that already rely on Intercom for other customer communication channels.

Drift is a conversational marketing platform focused on B2B lead generation and sales acceleration. For hotels, Drift can be adapted to engage prospective guests, qualify leads, and schedule tours or room viewings. Its chatbot framework uses a mix of scripted responses and AI to handle common booking questions and funnel users into the reservation system. Drift’s strengths include powerful automation sequences, real‑time visitor data, and the ability to trigger outbound emails or calendar invites based on user intent. The platform also offers integration with major CRMs and marketing automation tools, enabling hotels to nurture leads through personalized email campaigns. However, Drift’s primary audience is sales and marketing teams, so its feature set is less tailored for hospitality operations like room inventory management or real‑time booking updates. The platform also lacks a dedicated knowledge base and does not provide a no‑code visual editor for chat widgets. For hotels that need advanced booking logic, Drift may require additional custom development.

LiveChat is a popular live‑chat solution that offers real‑time customer support, ticketing, and automated bot responses. Hotels can use LiveChat to handle inquiries about room rates, availability, and local attractions. The platform includes a built‑in chatbot that can answer frequently asked questions and transfer complex queries to live agents. LiveChat’s key features include a ticketing system that aggregates chat transcripts, integrations with major CRMs such as Zendesk and HubSpot, and a robust analytics dashboard. The platform also supports multilingual chat, making it suitable for international visitors. While LiveChat provides a solid foundation for guest communication, its bot capabilities are relatively basic compared to AI‑driven platforms. It does not offer a dual knowledge base or AI course builder, and its customization options are limited to the chat widget’s appearance rather than conversational flows.

ManyChat is a chatbot platform primarily geared toward Facebook Messenger, SMS, and email automation. Hotels can leverage ManyChat to engage guests on social media, send booking confirmations, and promote special offers. The platform’s visual flow builder allows marketers to create branching conversations without coding. ManyChat shines in its integration with e‑commerce platforms and its ability to run broadcast campaigns to large audiences. The bot can send automated reminders, upsell room upgrades, and collect guest feedback after check‑out. However, ManyChat’s focus on social channels means it is less suitable for embedding a chatbot directly on a hotel’s website. The platform also lacks a sophisticated knowledge base, and its AI capabilities are limited compared to dedicated AI chatbot providers.

Tidio combines live chat and AI chatbot functionalities into a single platform, making it a convenient choice for hotels looking to provide instant support on their website. The chatbot can answer common questions about room rates, housekeeping schedules, and nearby attractions, while live agents can take over complex conversations. Tidio offers a visual chatbot builder that lets users drag and drop elements to craft conversational flows. The platform also supports email integration, allowing hotels to automatically forward chat transcripts to their support inbox. While Tidio’s user interface is beginner‑friendly, the AI component is relatively basic and may not handle highly specialized queries without manual intervention. The platform also does not provide a dual knowledge base or detailed analytics beyond chat volume and satisfaction scores.

Zendesk Chat (formerly Zopim) is part of the Zendesk suite of customer support tools. It offers real‑time chat, automated bot responses, and a ticketing system that integrates with Zendesk Support. Hotels can use Zendesk Chat to handle booking inquiries, answer FAQs, and transfer complex conversations to live agents. Zendesk’s strengths lie in its seamless integration with Zendesk Support, enabling a unified view of customer interactions across chat, email, and phone. The platform also supports multilingual chat, chat routing, and detailed analytics. However, Zendesk Chat’s bot functionality is limited to simple scripted responses. It does not provide a dual knowledge base or a no‑code visual editor for complex conversational flows. Hotels that require advanced AI or e‑commerce integration may find Zendesk Chat lacking.